E4 Youth: the Fouth Day;

A speaker from another advertizeing agency came to speak, once again the inportance of a portfolio was included. The advertizeing agency she worked for was one of the few to have a Black Female Creative Directors in the industry (a very amazing feat considering there are only 3% women in the position at all) unfortunately […]

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Day 4

It is now my fourth day in the e4 youth program. Each day I am learning more and more. Today we sat in on a presentation by one of our e4 youth mentors by the name of Drew. Although the majority of everyone’s presentations were excellent his as well as the other speaker of the day’s presentation included work […]

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What I Am Learning As I Go Along

June 14th       Today was a very interesting day. First off we started off sharing are advertising add that we looked up and talked about the goal and point of the ad. Everyone had good points and analyzed the ads well. Then we had a wonderful and talented speaker by the name of Drew talk about his job […]

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It could be you Day 4

Well, we had more amazing speakers ( I really shouldn’t have to say it anymore since we always have some amazing people ) today! We got to hear about another interesting side to advertising that really seemed to keep everyone interested. We also got to see Drew’s work finally, which was amazing since he really […]

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ICBU Academy Blog entry June 14

Today at E4 youth, the members of the academy presented their advertisements to each other. We discussed the value behind the product being advertised and the concepts behind details concerning why (or how) advertisers portray their messages in the media. We welcomed a guest speaker today, a Creative Director from the GSD&M advertising agency. She […]

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E4 Youth: Day 3

Today was our third day for E4 Youth. I really liked today because I’ve always been interested in SXSW and how everything works, so the lady that came and talked to us I really enjoyed. As for the video we watched I was already somewhat aware of all the research and logic going into teens […]

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6/12

Today was interesting! We were put in tough situations that made us think twice as hard. We were given nothing, and had to come up with a product for a certain group of people. I’m looking forward to more of these!

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ICBU Day 3 Reflection

Third day already, and I’m liking the speakers that have come in to speak to us. Today we got to know more about what PR, or what a publicist, does. We also learned how companies target certain demographics, specifically teenagers. Today’s activity involved patience and not rushing to reach your goal because sometimes taking it […]

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6/13

Today was a look behind the scenes! THERE IS NO SUCH THING AS OVERNIGHT SUCCESS! Well then again there are those who are born into heir. So am I, just not of this world. Everyone knows patience is key, some just don’t know when to use it. I’ve never seen Jimmy Iovine, Chairman of Interscope […]

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Day 3

It is now the third day of my e4 youth training and already there many things I have learned that I must work on. We started off with an exercise that allowed us to show the amount patience that possess. I noticed that there were some people who kind of quickly sped through the assignment because […]

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